U4RIK Vodka: For those that simply demand the best.

If you think you have tasted good vodka, then prepare for the best.

Making U4RIK Vodka the best starts off with the finest, core ingredients available, which is why we make U4RIK with a blend of the finest wine grapes, from famed northern California. The end result is U4RIK's elimination of harsh flavors or aromas - just the world's smoothest, best-tasting vodka.

The formula to U4RIK's success is divided into four steps:

First, we start by choosing the best grapes available by consulting with the world's leading grape growers in northern California. Their expertise coupled with our desire to make the world's finest vodka puts us on the path to success.

Second is blending. U4RIK Vodka's blend of grapes is specifically selected from the best mix of northern California's appellations. This proprietary step is the foundation of what makes U4RIK the world's finest vodka.

The third step is removing the alcohol from the wine. This process takes place under the watchful eye of the master distillers of U4RIK Vodka. Removing alcohol from the wine without jeopardizing the overall flavor and quality is a true science that is paid extra attention.

The fourth step is the distillation process. U4RIK Vodka is made in state-of-the-art alembic stills, crafted via traditional artistic workmanship. Simply put, U4RIK is hand-crafted in small batches by our master distillers who carefully craft what becomes U4RIK Vodka.

Starting under the auspice of using only the best ingredients makes the outcome of having the world's finest vodka inevitable. Vodka aficionados know that most vodka is made from some form of starch such as potatoes, grains, rice or rye. Using low-end, harsh ingredients like this leads to harsh taste. With U4RIK, we practice the exact opposite: the finest ingredients are used, therefore, the finest vodka is produced, making U4RIK ultra-smooth and easy to savor straight, just chilled in a glass.

Once you've tasted U4RIK Vodka, you'll notice the difference, made from a special blend of the world's finest wine grapes. Many vodka producers will have you believe that great taste comes from the water that is used or by distilling the vodka 4 or 5 times. In truth, the primary factor with U4RIK Vodka - like any other gourmet recipe - is that any great recipe is only as good as the ingredients used to make it.

At U4RIK, we believe that the greatest luxury in life is time, and time spent with any vodka other than the world's finest is a waste of time. Would you rather pass the time, or would you rather feel U4RIK?

When coming up with a name for our world-class vodka, we wanted something that represented a new age of high-end vodka - something more than anyone else had to offer. The one adjective we couldn't get past when sampling our new vodka was the euphoric feeling we had when experiencing such a smooth, well-rounded vodka. Thus, the name "U4RIK" came about and found its way to our bottles.

What many don't know is that when you feel a hangover the day after drinking alcohol, it may be nothing more than your body rejecting an exorbitant amount of gluten. Gluten is a protein found in starch products such as potatoes, grains and other ingredients used to make low-end vodkas.

Switching to gluten-free U4RIK Vodka may be the trick to help you avoid hangovers. The northern California wine grapes used in making U4RIK Vodka are 100% gluten-free and may help you enjoy a night of U4RIK Vodka without regretting it the day after.